Statement, 16 August 2024
Statement, 16 August 2024
Statement, 16 August 2024
Volleyball World is pleased to announce their strategic partnership with ORSEN, a leading global marketing agency specialising in sports and entertainment partnerships. This collaboration marks a key moment as ORSEN take on the commercial rights for the prestigious Volleyball World Beach Pro Tour and the FIVB Beach Volleyball World Championships.
Since its inception in 2021, Volleyball World has built an integrated ecosystem connecting all volleyball stakeholders (fans, athletes, corporate partners) together through engaging platforms. With a vision to enhance the visibility and commercial appeal of beach volleyball, this partnership ensures that all stakeholders will enjoy world-class, immersive experiences. By leveraging ORSEN's extensive network and industry expertise, Volleyball World aim to further enhance the sports presence both digitally and through live events.
In their role as the official global marketing rights manager, ORSEN will focus on promoting the vibrant culture inherent to beach volleyball, highlighting its position as an innovative platform for global brands. This will in turn accelerate the growth of Volleyball World and global beach volleyball events across various key metrics, including event participation, digital presence, viewership and overall commercial success.
Volleyball World's Head of Commercial Oliver Clarke commented: “We are thrilled to partner with ORSEN at such an exciting time for beach volleyball. After a remarkable few years of growth, and the incredible success we’ve just had at the Olympic Games, this new partnership allows us to capitalise on that momentum. With their expertise in building strong commercial alliances, we are confident that ORSEN will help beach volleyball continue its growth and reach even greater levels of visibility and engagement.”
ORSEN CEO, Sean O’Reilly said: “Our commercial teams in Switzerland, London and Miami are delighted to partner with Volleyball World to support the growth of Beach Volleyball through authentic commercial partnerships during the next Olympic rights cycle from Paris 2024 to Los Angeles 2028. Beach volleyball is a rapidly growing, gender-neutral sport that encompasses elite performance with lifestyle, entertainment and festivity. We feel that the unique positioning of beach volleyball offers an exciting partnership platform for forward thinking global brands.”
About Volleyball World
Volleyball World is a new partnership between the FIVB and the CVC Capital Partners aimed at driving growth, innovation, and investment in volleyball around the globe. Its goal is to create an integrated ecosystem connecting all volleyball stakeholders (fans, athletes, corporate partners) together through both digital and live events. Volleyball World is responsible for the commercial operation of key volleyball and beach volleyball international events, including: the World Championships, Volleyball Nations League, Olympic Qualifiers and Beach Pro Tour.